Game marketing

You already know how to promote your indie games

And if you don’t then let me introduce you to a nice little tool from an obscure startup called Google … By now to pretend to post a useful article about “how to promote indie games” (here’s the latest one) you really need to add some factual data to your post as everything has been […]

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The pricing game VS the noise

Note that I had to enable moderation for all comments as it seems my blog is the favorite target for spammers trying to sell stuff so given some time I’ll approve all comments. Sorry about that. — I don’t recall ever reading a PC game postmortem in which the price was set as a good […]

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How important is the gaming press for indies really?

Before you read that I suggest you take a look at this post from Ryan Henson Creighton about the marketing push for Spellirium. I always find it fascinating when indies share some stats as it helps a bit to paint a more accurate picture of what it really means to be indie. So you’re back? […]

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Motivational indie poster: Marketing

Or demotivational? Anyway it’s a poster. A tongue-in-cheek poster but if I have to say so then … well I’ll try to do better next time. Marketing is like a highway filled with grey cars. There are so many cars and most of them all look the same so it’s really difficult to have someone […]

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What an indie MMO dev should be careful about SWTOR

This is my answer to Beau Hindman article named What F2P and indie games can learn from SWTOR. To be fair to Beau maybe I shouldn’t call myself an indie MMO developer. Maybe I should say I’m some kind of Rambo MMO developer. He’s doing a great job to talk about indie and lesser know […]

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